4 Ways Video Blogging Will Change My (And Your) Business

I’m excited…My new Flip HD pocket video camera arrives next week.

Besides it being a gadget which excites me anyway…it is so much more than that. It will take the marketing of my business (and my Client’s businesses) to a whole new level. All of a sudden us little guys can have commercials…and interesting ones at that. It’s not as if there haven’t been video cameras around for a long time, but this bad boy provides me with two dedicated hours of HD footage all in the size of a small mobile phone.

Us little guys can communicate with our prospects in a more personal way. It’s a shot at the viral spotlight.

But don’t worry, I’m not about to bombard you with stupid videos…as always, the magic is in the message…not the medium.

Here’s 4 ways I’m intending to use it:

1. When I see an interesting marketing idea when I’m out and about I can film and comment on it.
2. I can interview someone there and then…no need for appointments. Watch out seminar attendees!
3. I can do vox pops out on the street..get consumers views on a particular topic.
4. I can quickly capture a thought whilst driving a long (I’d pull over of course!) and not have to try and remember it until I’m next in front of my Mac.

Video blogging is opening up a whole new marketing channel for businesses and charities who would never have thought that in  million years they could have such a campaign.

So watch this space for some upcoming video action that I promise will add value to your business.

Does video blogging appeal to you? What would you use it for?

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