I hardly ever listen to commercial radio…it scares me. However, I happened to tune in today and was reminded why this is the case. EVERYONE’S YELLING. The announcers, the ads…the guy in the traffic helicopter! Is this really what we, us consumers, are demanding? Really? Would a station that was chilled out, relaxed…fail? Would we [...]
I just visited a local graphic designer who had on her office door…By Appointment Only. It got me thinking how, as business owners, we can have systems and structures in place that actually make it hard for people to do business with us. Here’s four that come to mind: 1. Not making your contact details [...]